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OpenAI reports low interest in ChatGPT integration with Apple Intelligence

The feature's adoption fell far short of expectations, with OpenAI citing underwhelming user engagement in court filings. The integration, launched in 2024, has not driven significant usage among Apple Intelligence users.

Published 24 September 2026 · ID 2026-09-24-openai-reports-low-interest-in-chatgpt-integration-with-apple-intelligence
OpenAI reports low interest in ChatGPT integration with Apple Intelligence

OpenAI has revealed that Apple Intelligence users demonstrated minimal interest in integrating ChatGPT, according to recent court filings. The company expressed disappointment with the adoption rates, stating that the integration 'dramatically underperformed' after its 2024 launch. This revelation comes as part of ongoing legal discussions involving Apple and OpenAI.

The integration of ChatGPT into Apple Intelligence was expected to expand the reach of OpenAI's AI capabilities. However, the results have not met initial projections. OpenAI's filings highlight that the feature did not gain significant traction among Apple Intelligence users, despite the potential for increased engagement.

According to a report by The Financial Times, the adoption of ChatGPT through Apple Intelligence was significantly lower than anticipated. The data indicates that only a small fraction of Apple Intelligence users engaged with ChatGPT features, which has raised questions about the effectiveness of the integration.

The low adoption rate of ChatGPT through Apple Intelligence may have broader implications for both companies. It could influence future collaborations and the strategic direction of AI integration in consumer products. This situation may also prompt a reevaluation of how AI services are marketed and implemented across different platforms.

The outcome of this situation remains uncertain, as both OpenAI and Apple continue to navigate the complexities of AI integration. The legal proceedings and market reactions will likely shape the next steps for both companies. The development of AI technologies and their adoption by users will remain a critical factor in determining future success.

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