Rocket, an AI startup, is reportedly in advanced discussions to raise $40-50 million in a new funding round, according to multiple sources. The company, which previously raised $15 million from Salesforce Ventures, is now seeking a much larger infusion to accelerate its growth and development. This potential raise would mark a significant re-rating of the company’s value in a short span of time.

Rocket was founded in 2021 by Vishal Virani, Deepak Dhanak, and Rahul Shingala. Initially known as DhiWise, the company focused on developer workflow automation before pivoting to its current AI-native product. The new capital is expected to be used to expand Rocket’s AI capabilities, enhance product development, and strengthen its global go-to-market strategy.

The funding round is expected to be led by 360 ONE, which is anticipated to invest $20-25 million. Additional investors are also likely to participate, though details remain unclear. The potential raise would represent a sharp increase in valuation compared to the company’s $15 million raise from Salesforce Ventures just over a year ago.

The outcome of this funding round will have significant implications for Rocket’s trajectory. Investors are closely watching whether the company can convert early adoption into sustainable revenue. The AI app-building market is highly competitive, with numerous startups and large tech firms vying for dominance. Rocket’s ability to differentiate itself and scale effectively will be critical to its long-term success.

If the funding is completed at current terms, it will represent a major milestone for Rocket. The company is expected to use the new capital to deepen its AI capabilities, expand its product offerings, and grow its global presence. However, the success of this round will depend on Rocket’s ability to demonstrate strong user traction and revenue potential to investors.