Meta has launched a new range of AI-powered smart glasses, marking its continued expansion into wearable technology. The collaboration with EssilorLuxottica has resulted in three distinct frame styles, each tailored to different user preferences. The Meta Adventurer, Meta Fury, and Meta Glasses by Kylie offer a variety of design choices, with the latter being inspired by Kylie Jenner’s personal style.

The glasses are available in multiple colors, including Classic Black, Racing Green, Merlot, and Sandstone. Users can choose from clear, sun, polarised, and Transitions lenses, with 26 style combinations available at launch. This variety aims to cater to a broad audience, from everyday users to fashion-conscious individuals.

A key feature of the new lineup is the support for prescription lenses, addressing a significant gap in the market for users who require vision correction. The Rx Lens Swap programme allows users to have prescription lenses fitted by their preferred optician without affecting the product warranty, enhancing convenience and accessibility.

The introduction of these glasses is expected to influence the wearable technology market, potentially increasing competition and driving innovation. However, the high price point and reliance on third-party partnerships may raise concerns about cost, vendor lock-in, and long-term product support. Market reaction will depend on how well the features align with consumer needs and expectations.

Meta’s latest move underscores its commitment to wearable AI, positioning the company as a major player in this growing sector. The collaboration with Kylie Jenner adds a celebrity appeal, which could attract attention and drive initial sales. As the product gains traction, its impact on the broader AI and wearable technology landscape will become clearer.